Rydoo acquires Semine: a new chapter in AI-powered spend management

Today, I’m proud to share a major milestone in Rydoo’s story. One that moves us closer to our ambition of building the world’s most intelligent spend management solution. We have acquired Semine, a leading European innovator in accounts payable automation.

For over 10 years, Rydoo has always been about making finance processes easier for everyone. We’ve helped over a million users around the world take the pain out of expense management. But we knew that wasn’t the full picture. True spend transformation means connecting the dots between workflows that, until now, often lived in silos.

When I first met with Bjørn Røsten, Semine’s CEO, it was clear that, much like myself, he understood the pain points finance teams face today. As our conversations continued, I became even more convinced: this is the right team, the right technology, and the right time for us to take the next step in our journey.

True spend transformation means connecting the dots between workflows that, until now, often lived in silos.

Semine brings a shared mindset to the table: one rooted in automation, customer-centric design, and a belief that finance can be faster, smarter, and more strategic. By combining their powerful accounts payable technology with Rydoo’s expense management platform, we’re creating something truly special: a unified, intelligent solution to simplify, automate, and elevate corporate spend management.

Our mission remains clear: to empower finance teams to spend less time on administrative tasks and more on strategic, high-impact work.

At Rydoo, we’ve always believed that finance teams deserve better. Better tools, better visibility, and better outcomes. Over the years, we’ve helped customers around the world digitise and automate their expense management processes.

But we knew that we could give more to the modern CFO.

Accounts payable and employee expenses are two sides of the same coin. Yet, they’ve been handled in disconnected systems for too long, leading to inefficiencies, manual work, and blind spots.

By combining them under one roof, powered by AI and automation, finance teams get a smarter, more complete solution for spend control, compliance, and strategic decision-making.

Together, Rydoo and Semine will give finance teams:

• End-to-end visibility: Unlocking a unified view of spend, empowering finance leaders to make smarter, faster decisions.
• Real-time insights: The solution delivers actionable analytics and real-time overviews of operations, enabling smarter decision-making and improved financial control.
• Built-in control: Reduce manual checks with built-in AI-powered policy checks, automated approval flows, and continuous compliance monitoring.
• Seamless integrations: Rydoo and Semine both offer robust integration capabilities with leading ERP and financial systems, ensuring rapid onboarding and scalability for organisations of all sizes.

Semine brings a best-in-class product, a team of experts, and a shared commitment to product excellence. Their technology fully automates 85% of accounting chores, integrates seamlessly with ERPs, and delivers real-time insights that empower finance teams at scale. And with over 9 years of experience, they’ve built a platform that’s trusted by a growing base of customers worldwide.

If you’re a Rydoo customer, you’ll still enjoy everything you know and love, only now, it gets even better. Our solution will gradually evolve to give you deeper control across the entire spend lifecycle, smarter automation, and better insights than ever before.

Accounts payable and employee expenses are two sides of the same coin.

If you’re a Semine customer, you’ll continue using the tools and workflows you know and trust. In the near future, they’ll benefit from broader functionality, stronger integrations, and the support of a global organisation dedicated to your success.

For both our user bases, this is about choice, flexibility, and value. Our goal is simple: to make finance easier and smarter, so you can focus on what really matters.

I’ve often said that Rydoo’s greatest asset isn’t just our technology: it’s our people.

We’re a team that thrives on trust, autonomy, and collective intelligence. From product squads to customer support, every Rydoo’er contributes to the momentum that brought us here today.

This milestone is the result of that shared commitment. To Rydoo’s executive team: thank you for your vision, dedication, and drive. It’s a privilege to work alongside you every day.

Our goal is simple: to make finance easier and smarter, so you can focus on what really matters.

To Semine’s leadership team: welcome to the family. We can’t wait to build the future together.

A heartfelt thank you to our shareholders, Eurazeo, for your continued trust and belief in our mission. Your support and guidance throughout this process have been invaluable. This success is also yours.

This acquisition builds on the strong momentum we’ve created over the past few years. We’ve grown to serve companies in over 130+ countries, surpassed €20M in ARR, and become the top-rated expense app across major platforms.

Just last year, we welcomed Eurazeo as our majority shareholder, bringing fresh support to fuel our strategic ambitions. Since then, we’ve expanded into the US and continued to grow across new geographies, reinforcing our position as a top-tier provider of intelligent expense management solutions.

We have the people, the technology, and the momentum to build something truly meaningful for finance teams everywhere.

Now, with Semine by our side, we’re ready to move faster, scale further, and deliver even more value to our customers. We’ll keep investing in AI, expanding our product suite, and pushing the boundaries of what’s possible in financial automation.

I’m incredibly excited to bring together two powerful technologies and the teams that make it a reality day in and day out. We have the people, the technology, and the momentum to build something truly meaningful for finance teams everywhere. And we’re just getting started.

Let’s do this.